{"faqs":[{"answer":"Affirm is a financial technology company that offers buy now, pay later services, allowing consumers to make purchases and pay over time without any fees.","question":"What is Affirm?"},{"answer":"The Affirm Card™ lets you shop online and in stores, giving you the choice to pay in full or pay over time with flexible payment plans.","question":"How does the Affirm Card™ work?"},{"answer":"No, Affirm does not charge late fees or hidden fees. You will know what you’ll pay upfront.","question":"Are there any fees associated with using Affirm?"},{"answer":"You can use Affirm at millions of places online and in stores, wherever Affirm is accepted.","question":"Where can I use Affirm?"},{"answer":"You can check your purchasing power through the Affirm app or website without affecting your credit score.","question":"How do I check my purchasing power?"}],"version":"1.0","verified":false,"offerings":[{"name":"Affirm Card™","type":"product_line","description":"A card that allows users to shop online and in stores with the option to pay in full or over time."},{"name":"Affirm Money™","type":"service","description":"A financial product that helps users manage their payments and offers flexible payment plans."},{"name":"Browser Extension","type":"platform","description":"A Google Chrome extension that provides exclusive offers and flexible payment options at online stores."}],"brand_name":"Affirm","schema_url":"https://useharbor.io/brands/affirm/harbor.json","company_info":{"hq_location":null,"founded_year":null,"employee_band":"201-1000","industry_tags":["Fintech","Payment Solutions"]},"generated_at":"2025-11-22T23:04:20.487Z","one_line_summary":"Flexible payment solutions for consumers and businesses.","short_description":"Affirm provides a buy now, pay later service that allows consumers to make purchases and pay over time without any fees. The platform aims to improve financial transparency and empower users to make informed spending decisions.","visibility_scoring":{"score_rationale":"The brand's purpose and offerings are clearly articulated, making it easy to understand what they do. However, basic company information like headquarters and founding year is missing, which slightly lowers the trust score.","brand_clarity_0_25":20,"structure_for_ai_0_20":15,"trust_and_basics_0_20":15,"offerings_clarity_0_25":20,"breadth_of_coverage_0_10":8,"total_visibility_score_0_100":78}}