{"faqs":[{"answer":"Zappar offers a range of services including AR consultancy, immersive production through Studio Z, and accessible QR code solutions via Zapvision.","question":"What services does Zappar offer?"},{"answer":"Zapworks is a platform that provides tools for creating AR, VR, and mixed reality experiences, suitable for both developers and non-coders.","question":"What is Zapworks?"},{"answer":"You can start by signing up for a free trial of Zapworks or contacting their team for consultancy services.","question":"How can I get started with Zappar?"},{"answer":"The Zapbox is a mixed reality headset that allows users to create and experience immersive content using their smartphones.","question":"What is the Zapbox?"},{"answer":"Zappar was founded in 2011.","question":"When was Zappar founded?"}],"version":"1.0","verified":false,"offerings":[{"name":"Zapworks","type":"platform","description":"A comprehensive suite of tools for creating engaging 3D, AR, VR, and mixed reality experiences."},{"name":"Studio Z","type":"service","description":"An award-winning immersive production studio specializing in crafting interactive experiences."},{"name":"Zapbox","type":"hardware","description":"An affordable mixed reality headset powered by smartphones, designed for creating and prototyping rich mixed reality content."},{"name":"Zapvision","type":"service","description":"A service providing accessible QR codes for product packaging, aimed at serving the blind and low vision community."}],"brand_name":"Zappar","schema_url":"https://useharbor.io/brands/zappar/harbor.json","company_info":{"hq_location":null,"founded_year":2011,"employee_band":"51-200","industry_tags":["Augmented Reality","Mixed Reality"]},"generated_at":"2025-11-21T17:34:31.444Z","one_line_summary":"World-leading Augmented Reality solutions provider.","short_description":"Zappar is a pioneering company specializing in augmented reality (AR) solutions, offering a unique combination of software, hardware, and creative services. Founded in 2011, they empower businesses to create immersive experiences that bridge the gap between the physical and digital worlds.","visibility_scoring":{"score_rationale":"Zappar's website clearly communicates its focus on augmented reality solutions and provides a good overview of its offerings. However, while the content is structured well, some basic company information like headquarters location is missing, which slightly affects trust and basics scoring.","brand_clarity_0_25":20,"structure_for_ai_0_20":15,"trust_and_basics_0_20":15,"offerings_clarity_0_25":20,"breadth_of_coverage_0_10":8,"total_visibility_score_0_100":78}}