Benchmark against your competition
Understand how AI crawlers access your site
See where AI gets info about you
Track the queries mentioning your brand
Own your AI narrative
Add GEO to your service offerings
Get recommended in shopping queries
Monitor AI mentions at scale
Viant Technology
What AI says about Viant Technology
Viant Technology has been at the forefront of programmatic advertising for over 20 years, empowering marketers to create, execute, and measure their campaigns effectively. Their innovative platform leverages AI to enhance ad buying and campaign performance across various channels.
Is this your brand?
Claim this profile to keep your information accurate and add what's missing.
Products & Services
Demand-Side Platform (DSP)
An industry-leading omnichannel DSP that enables marketers to plan, execute, and measure programmatic advertising campaigns through both self-service and managed options.
Data Platform
A suite of data exploration and workflow automation tools integrated with the DSP, offering audience insights, ID unification, and machine-learning capabilities.
Advanced Reporting
Provides a robust cookieless offering of reporting, planning, and analytics tools, including Conversion Lift and Multi-Touch Attribution.
Common Questions
What is programmatic advertising?
Programmatic advertising refers to the automated buying and selling of digital ad inventory using technology and algorithms, allowing for precise audience targeting and improved campaign performance.
How does Viant's DSP work?
Viant's DSP empowers marketers to execute programmatic advertising campaigns in a single platform, utilizing either a self-service portal or professional services.
What types of reporting does Viant offer?
Viant offers advanced reporting tools that include Conversion Lift, Foot Traffic, and Multi-Touch Attribution, enabling comprehensive campaign analysis.